as a brand new tattoo studio based in cardiff, labyrinth tattoo studio needed to stand out amongst the traditional tattoo branding found across the city centre.

needing to reflect the multiple styles available in the studio, the branding had to cross multiple concepts to show it’s unity.

The goal

To create a cohesive brand identity that not only reflects the combination of the styles of the artists in the tattoo studio, but also present as bold against the currently saturated tattoo industry.

The approach

Differing line weights used in both a monogram logo, single letter logo and a plethora of branding & marketing materials. Including an on-going effort with organic marketing. Custom posters were also commissioned to decorate the studio’s interior.

Results

Incredibly profitable grand opening, with each artist being fully booked up for a following number of months. Strong online presence created set a vibe around online bookings and Labyrinth Tattoo Studio shows in the top 3 suggested studios in Cardiff via Google.